24h of Spa

During this unique sport event, the exclusive car brand invited over 100 clients to encourage their two engaged racing cars .

d-side made sure that this exclusive automotive client had its own VIP hospitality space at the race track, as well as privatized ephemeral hotel called “The Village”.
Both designed and built in a trendy atmosphere and lifestyle.

Located in a surrounding meadow next to the race track, the ephemeral hotel offered not only the amenities you expect from a “Grand Hotel” but also well-decorated areas to chill and relax.

The ideal setup in order for the guests to stay up a little bit later after the BBQ, while enjoying one of the available gin’s.

The VIP hospitality, on the other hand, was the place to be where guest could enjoy the racing atmosphere, just above the Pit boxes.
Special animations, such as meet & greets with the drivers and special tours around the race track completed the unforgettable immersive experience into this unique race and exclusive car brand.