D-side in Copenhagen
D-side has supported Toyota to launch the new Generation Yaris in Copenhagen.
During 3 weeks, journalists from all over Europe have been invited in Copenhagen to discover and drive the new Yaris.
This new model is built in France (Valenciennes) in a factory that employs 3.500 people.
If the car is successful, a third shift of 750 new employees will be created.
Yaris is one of the best-seller of its category and no doubt that, with its new package, it will continue to be a reference.
D-side has supported Toyota with the design of an exhibition, a 3 week speaker support and all the technical arrangements.